/thumbnail/w600/2026/04/IFA-KickOff_671542-2026.svg

Exclusive insights, open discussions and hands-on experiences - experience the official launch of IFA 2026 with us.
30 JUNE 2026 | FUTURIUM, BERLIN
Exclusive insights, open discussions and hands-on experiences - experience the official launch of IFA 2026 with us.
30 JUNE 2026 | FUTURIUM, BERLIN

IFA Kick-Off 2026 programme

Preliminary agenda. Details are subject to change.

Jun 30, 2026
09:30 - 00:00
Futurium Berlin
09:30 - 10:00
Arrival and coffee
10:00 - 10:10
Welcome & Opening
IFA Berlin & GFU
10:10 - 11:10
GFU Insights & Trends
Health Tech in Bloom? From well-being to longevity.

GFU

11:10 - 11:30
Coffee break
11:30 - 11:50
Life Beyond the Product
Keynote: Why leading brands are shifting their focus from hardware to experience.
11:50 - 12:10
One Home, One Ecosystem
Keynote: What does a truly connected home look like today?
12:10 - 12:30
AI as the new foundation
Keynote: AI is no longer just a function, but the foundation on which everything is built. What this means for brands and consumers.
12:30 - 12:50
Retail & Omnichannel
Keynote
12:50 - 13:00
IFA Berlin
Berlin Impulse
13:00 - 14:00
Networking lunch
14:00 - 14:20
Energy reset
Live performance by Diego Ain The Machine
14:20 - 14:40
Try it now
The best way to understand where technology is heading is to take it into your own hands. Brands present their products in the demo zone.
14:40 - 15:00
Creator × Brands
Discussion: What makes collaboration between creators and brands successful, and what makes it fail?
15:00 - 15:30
What People Actually Want
Trend presentation: Consumer wishes and cultural signals for 2026-2027
15:30 - 16:00
Coffee break
16:00 - 17:00
Brand Moments on Stage
17:00 - 17:30
"The Future Is Now."

Closing

IFA & GFU
17:30 - 00:00
IFA Networking Event
A relaxed networking evening with dinner, drinks and a performance by DJ duo Beck2Pony.

An overview of the Kick-Off

A day packed with insights, encounters and memorable moments. The programme will be conducted in German.
Industry Insights Track

[ Morning]

What’s currently driving the tech industry? GFU Insights, keynotes and panel discussions featuring leading industry figures provide the context – with strategic insights that really matter.

Networking & Hands-on Experiences

[ Midday]

This is where people chat, experiment and get stuck in. Experience selected products and prototypes first-hand and meet the brands, media outlets and creators who really have something to say.

Experience Track

[ Afternoon]

Technology you can experience, touch and share. Creator sessions, immersive experiences and storytelling that moves you – with content that flows directly into stories, posts and articles.

Networking

[ Evening]

The perfect way to round off a long day – with good conversation, new connections and the energy that comes from the right people coming together.

Who is the Kick-Off for?

The event is aimed at press and media representatives, content creators and bloggers as well as invited exhibitors and industry partners.
Media & Press

The story begins here. Exclusive interviews, first-hand insights and trends that no one else knows about yet – everything you need for the most comprehensive coverage of IFA 2026.

Content Creators & Blogger

As a creator, you will gain access to brands, products and moments before they go viral - for content that offers real added value. The programme items in the afternoon are likely to be exciting for you. Of course, you are also welcome to join us earlier.

Brands & Industry

First impressions count. Direct contact with the media, creators and decision-makers – for maximum visibility when attention is at its peak.

That’s why it’s worth coming along

"The future is now, and it begins with the IFA Kick-Off"! Before we open the IFA doors at the Berlin Exhibition Centre in September, we will ring in the IFA season with the Kick-Off. This is where we bring together brands, media, creators and relevant industry players to visualise the topics, trends and innovations for IFA 2026. Insights, hands-on experiences, exhibitor demos and activating brand moments make up this year's Kick-Off!


Envision the future. Experience innovation.
Visionary technologies and current trends show how ideas become reality. Discover how the world of tomorrow is already taking shape today.
Targeted networking
Direct interaction with media representatives, creators and decision-makers from leading companies – for connections that really matter.
Targeted networking
Keynotes, power briefings & hands-on experiences
Leading figures in the industry bring concrete developments, ideas, and applications to life. First-hand insights and real-world use cases demonstrate what technologies are already capable of today and the direction in which they are heading.
Keynotes, power briefings & hands-on experiences
The future is now.
The future is now.
Last year, we asked people to dream up possibilities. To picture what could be. In 2026,
we take the next step: The future is now.
This isn't a promise; it’s a reality. Technology is no longer waiting around the corner –
it is already here. In our homes, our work, and our everyday decisions. The ideas shaping
tomorrow are being built, tested, and shared right now. And they are happening at IFA.
30 JUNE 2026 | FUTURIUM, BERLIN
The future is now.
IFA Media Night
A way to round off the day in a special atmosphere – with conversations, new contacts and ideas that will continue to have an impact long after the evening is over.
Keynotes, power briefings & hands-on experiences
Leading figures in the industry bring concrete developments, ideas, and applications to life. First-hand insights and real-world use cases demonstrate what technologies are already capable of today and the direction in which they are heading.
Keynotes, power briefings & hands-on experiences
IFA Media Night
A way to round off the day in a special atmosphere – with conversations, new contacts and ideas that will continue to have an impact long after the evening is over.
The future is now.
The future is now.
Last year, we asked people to dream up possibilities. To picture what could be. In 2026,
we take the next step: The future is now.
This isn't a promise; it’s a reality. Technology is no longer waiting around the corner –
it is already here. In our homes, our work, and our everyday decisions. The ideas shaping
tomorrow are being built, tested, and shared right now. And they are happening at IFA.
30 JUNE 2026 | FUTURIUM, BERLIN
The future is now.
Envision the future. Experience innovation.
Visionary technologies and current trends show how ideas become reality. Discover how the world of tomorrow is already taking shape today.
Targeted networking
Direct interaction with media representatives, creators and decision-makers from leading companies – for connections that really matter.
Targeted networking
Keynotes, power briefings & hands-on experiences
Leading figures in the industry bring concrete developments, ideas, and applications to life. First-hand insights and real-world use cases demonstrate what technologies are already capable of today and the direction in which they are heading.
Keynotes, power briefings & hands-on experiences
IFA Media Night
A way to round off the day in a special atmosphere – with conversations, new contacts and ideas that will continue to have an impact long after the evening is over.

Travel & Accomodation

Just arrive and check in at your leisure – so you can focus on the Kick-Off. We’ve put together suitable travel and accommodation options for you.
Travelling by train

Deutsche Bahn is offering exclusive rates for participants in the IFA Kick-Off 2026 – here’s how you can get to Berlin directly and hassle-free.

IFA Kick-Off 2026 – Frequently asked questions

  • What is the IFA Kick-Off?

    The IFA Kick-Off heralds the start of the IFA season. Even before IFA opens its doors in September under the motto "The future is now", the kick-off brings together brands, media, creators and relevant industry players to visualise the topics, trends and innovations for IFA 2026 at an early stage. The Kick-Off is about more than just information and manufacturer keynotes. We create experiences with strategic insights, hands-on experiences, exhibitor demos and activating brand moments.

  • Who can take part?
    The event is aimed at members of the press and media, content creators and blogger, as well as invited exhibitors and industry partners.
  • How do I sign up?
    You haven't received an invitation? Please contact us at: press@ifa-management.com Please note that places are limited.
  • Where is the IFA Kick-Off taking place?
    The IFA Kick-Off 2026 will take place at Futurium Berlin, centrally located at Alexanderufer 2, 10117 Berlin. We will publish the detailed schedule here on this page shortly before the event.
  • Will the event be streamed live?
    Selected sessions will be available online after the event. Further details will follow shortly.