IFA Paper

IFA PAPER 2026
The official IFA magazine

Put your brand and products center stage with IFA PAPER.

With three editions across the show period, you benefit from repeated visibility and direct access to decision makers, opinion leaders, trendsetters and press. Exclusive content, sharp analysis and curated product stories ensure strong positioning, supported by extensive print and online distribution for true multi-channel reach.

Contact:
Bettina Badon, Project Manager
+33 6 60 42 68 04, bettina.badon@cleverdis.com

Discover all options and learn more here

The deadline to book advertising is: August 17th.

IFA PAPER 2026
The official IFA magazine

Discover all options and learn more here

The deadline to book advertising is: August 17th.

IFA Paper #1

The Intro Edition

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IFA Paper #2

Edition Two

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IFA Paper #3

Edition Three

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The third edition of IFA Paper brings together exclusive highlights and fresh perspectives. It features insights from the Gala Night, takes you on tour with the Governing Mayor of Berlin, and explores forward-looking topics including the quantum boom and what 6G means for us.

Discover Berlin: Cee Cee’s City Tips from Coffee to Aperitivo
IFA Paper – Edition Three

On Tour
IFA Paper – Edition Three

Full House – Full Agenda: Insights from the Retail Leaders Summit
IFA Paper – Edition Three

C + A Global: High-quality & Endless Possibilities
IFA Paper – Edition Three

Driving Progress Toward a Smarter, Greener, More Connected World
IFA Paper – Edition Three

A Night to Remember — Highlights from the IFA Opening Gala
IFA Paper – Edition Three

Floor Talk – Voices from Guests, Partners and Friends on IFA
IFA Paper – Edition Three

Not just another 'G' – Feature on the Next-generation Mobile Network Infrastructure.
IFA Paper – Edition Three

From Data Set to Day Spa: On the Wellness Tech Market
IFA Paper – Edition Three

Lights, Cameras, Create! Impressions from the IFA Creator Hub
IFA Paper – Edition Three

IFA 2025 is entering the home stretch – words by Dr. Sara Warneke
IFA Paper – Edition Three

From Smart to Sensitive: When AI Learns to Care
IFA Paper – Edition Three

Green Demand: The Real Forces Powering the Appliance Market
IFA Paper – Edition Three

Merch as a Statement – Interview with Leif Lindner
IFA Paper – Edition Three

Next in Gaming – Market Insights
IFA Paper – Edition Three

Small Intelligences, Big Impact – Product News
IFA Paper – Edition Three

Smells Like Tech Spirit: Discover the IFA Moments
IFA Paper – Edition Three

The Quiet Quantum Boom
IFA Paper – Edition Three

Franziska Giffey on IFA 2025
IFA Paper – Edition Three

Intro by Leif Lindner on IFA 2025
IFA Paper – Edition Three

This second edition of IFA Paper captures the energy of the show as it unfolds. Inside you’ll find a features on robotics and the smart home, curated programme highlights, and much more. IFA Paper Issue Two delivers the insights you need to stay ahead.

Feeling Homey? How WGSN’s Future Consumer Emotions Will Shape Home Tech in 2027
IFA Paper – Edition Two

Welcome to Germany and its High-Tech Agenda
IFA Paper – Edition Two

Miele Launches a New Era of Cooking
IFA Paper – Edition Two

Intelligent Connectivity, Boundless Innovations
IFA Paper – Edition Two

IFA Award 2025: Discover the Categories and the Jury
IFA Paper – Edition Two

Product News from Kitchen to Bathroom
IFA Paper – Edition Two

From Playground to Stage: Discover the Creator Hub
IFA Paper – Edition Two

For Retailers, Doors Open Wider: Unlock Your Benefits
IFA Paper – Edition Two

The Quiet Robot Revolution – Q&A with David Reger of Neura Robotics
IFA Paper – Edition Two

First impressions, Future Visions: Media Days kick off IFA 2025
IFA Paper – Edition Two

The Time is Now: Disover the IFA Moments
IFA Paper – Edition Two

The Future of the Big Screen: On the Transforming of the TV Market
IFA Paper – Edition Two

Latest & Greatest – From Collabs to Specials
IFA Paper – Edition Two

Smarter Kitchens — Smarter Sales
IFA Paper – Edition Two

Too Hot to Handle
IFA Paper – Edition Two

More than a Souvenir — Disover the IFA Merch
IFA Paper – Edition Two

Spotlight on IFA 2025! Places not to be missed
IFA Paper – Edition Two

Welcome to Berlin!
IFA Paper – Edition Two

Shaping Tomorrow, Side by Side
IFA Paper – Edition Two

Caffeine Fix and Bites at the Bar: Berlin City Tips by Cee Cee
IFA Paper – Edition Two

Inclusion in Action – IFA's Partnership with Lebenshilfe Berlin e.V.
IFA Paper – Edition Two

Welcome to the Crystal Ball that is IFA
IFA Paper – Edition Two

Good to Know
IFA Paper – Edition Two

From Evolution to Innovation
IFA Paper – Edition Two

The Circular Shift
IFA Paper – Edition Two

Published ahead of the show, this Intro Edition is a sneak preview and practical guide for press and media representatives. It spotlights headline themes, must-see launches and press events, and brings together essential contacts and resources.

Novelties & Notions – Select Brand Highlights at IFA 2025.
IFA Paper – The Intro Edition

Vestel Innovations Steal the Spotlight at IFA 2025
IFA Paper – The Intro Edition

Beurer Unveils New Brand Claim and New Product Category
IFA Paper – The Intro Edition

The IFA Innovation Awards – Meet the Innovators of Tomorrow
IFA Paper – The Intro Edition

The Future of Sustainability
IFA Paper – The Intro Edition

Discover the IFA Moments 2025
IFA Paper – The Intro Edition

What's new at IFA 2025: Bold Moves, Bigger Experiences
IFA Paper – The Intro Edition

The Future of Intelligence
IFA Paper – The Intro Edition

Perspectives from Retail Leaders
IFA Paper – The Intro Edition

Your City, Your Version – Sony x IFA X Thomas Kakareko
IFA Paper – The Intro Edition

Imagine the Future at IFA 2025
IFA Paper – The Intro Edition

Welcome to IFA 2025 – Foreword by Dr. Sara Warneke
IFA Paper – The Intro Edition